Money Pit Home Improvement Radio Show Announces Major Expansion to 450 Stations Nationwide

[New York, NY February 21, 2024] The Money Pit Home Improvement Show, the most widely heard radio source of expert advice for homeowners, is now heard on 450 stations across the USA, adding top-ten market stations in Los Angeles and Houston, and upgrading its exposure in New York, Dallas, Philadelphia, and Boston.

Hosted by Tom Kraeutler and Leslie Segrete, The Money Pit has been a trusted resource for homeowners seeking reliable guidance on home improvement, remodeling, and décor for over 20 years. With decades of experience, Kraeutler and Segrete have amassed a dedicated following of enthusiasts, DIYers, and professionals alike.

Kraeutler attributes this growth to the radio stations’ interest in programming catering to homeowners’ Do-It-Yourself (DIY) and Do-It-For-Me (DIFM) solutions, as well as the increasing demand from advertisers for related products and services, particularly during weekends when homeowners are actively planning and shopping for their projects.

The Money Pit Hosts, Leslie Segrete and Tom Kraeutler

Segrete adds, “Taking on a home improvement project can feel overwhelming, so Tom and I provide callers with step-by-step suggestions, whether they’re DIYers or hiring professionals.”

For sponsors, The Money Pit presents a unique opportunity to connect with a national audience in a premium environment, leveraging the credibility and expertise of the hosts to engage with consumers who are actively investing in their homes.

Analysis of The Money Pit audience reveals:

Listeners are four times more likely to make monthly home improvement purchases and twice as likely to identify as dedicated DIYers.
Professional contractors, who seek expert advice from the show, comprise 30% of the total audience.

MoneyPit.com extends the franchise on-demand, offering in-depth guides by the hosts, an extensive audio archive of past episodes, and over 2,300 episodes of the widely-followed Money Pit Podcast.

Kraeutler and Segrete are authors of “My Home, My Money Pit: Your Guide to Every Home Improvement Adventure,” and Kraeutler’s forthcoming book, “Home Maintenance For Dummies,” is slated for release in Fall 2024.